Smirnoff On-Premise Activation

Smirnoff is a brand that loved to collaborate with all of their agency partners—especially when it came to their on-premise activation programs, like Midnight Circus. Our job was take this mystifying big top spectacle and make a turnkey event flow that could work in any size bar anywhere in the world.

Campaign Elements:
Event activities
Name the cocktails
Bar toolkit (table tents, posters, vouchers, coasters, branded glow sticks, etc.)